
Business Analyst: Insights
Delve into digital data of millions of internet users
Do you love using numbers to influence behaviour?
WHAT WE LOOK FOR IN YOU: KNOWLEDGE
Quantitative approaches
Digital marketing fundamentals
Project management tools
Google Analytics
HANDS-ON EXPOSURE YOU HAVE: EXPERIENCE
Advanced user on analytical tools
Designing, developing and executing digital marketing projects
Preparation of proposals, project briefs and analytical reports
Client relationship management
ARE YOU MADE OF THIS?: TRAITS
Strong research & analytical skills
Excellent communication & presentation skills
Business acumen
Ability to grasp new concepts quickly
Attention to detail
Business acumen
Ability to grasp new concepts quickly
Attention to detail
WHO WILL YOU WORK WITH: COLLABORATE
Clients
Graphic Designers
Digital Marketers
Web Developers
Account Managers
A DAY IN YOUR FUTURE LIFE: WORK
Consolidated Google Analytics reports
Reports for the client, campaign reports from Google Analytics data
Understand gaps where analytics can help
Capture analysis requirements and business objectives for reports
Define comprehensive measurement frameworks
Develop effective reporting and dashboards to evaluate marketing performance and provide recommendations
Understand gaps where analytics can help
Capture analysis requirements and business objectives for reports
Define comprehensive measurement frameworks
Develop effective reporting and dashboards to evaluate marketing performance and provide recommendations
WHAT YOU WILL CREATE: DELIVER
Higher conversions
Awareness of brands, products and services
Revenues for clients
Revenues for clients